Laila Zouaki

#cx-retention - March 04, 2025 at 08:06 AM

FWIW it feels like USPS has been better now that we’re out of holidays + insane weather season (knocking on wood, hoping this doesn’t jinx it hah)

#paid-media - March 04, 2025 at 12:13 AM

for the top of funnel creative, are you running a separate campaign for it? Or is it getting spend within the cost caps?
all in one campaign! it’s getting spend within the cost caps – the CPA at the ad level tends to be slightly higher but that’s to be expected (ads that are more bottom of funnel end up at a much lower CAC)

#paid-media - March 02, 2025 at 11:14 PM

@Michael de Lyon we had an issue where Meta decided to just stop spending for the rest of the day, which smelled off. Turns out they had lowered our daily spend limit from ~13k to literally $100. Agreed with the other folks who said that if you’re on highest volume and not spending everything, that’s just weird and sounds like something is going on.

FWIW on the cost control front: we started our cost controlled journey in August after 9+ months of inefficient spend on highest volume. Bid caps worked well but ended up stopping all spend (including when raising the cap madly) but moving to cost caps instead of bid caps + focusing on launching top of funnel creative is what got us out of that hole.

#general-chat - February 28, 2025 at 09:19 PM

DM-ing you!

#jobs-and-talent - February 25, 2025 at 07:20 PM

What type of work is she looking for?

#cx-retention - February 25, 2025 at 07:18 PM

We’re gearing up to hiring our first CX team member. Probably looking for part-time, ~10-15hr/week. Any advice on where to find the best talent? Curious if anyone has referrals to great people they’ve worked with. Looking for someone who’s naturally kind and empathetic.

#cx-retention - February 25, 2025 at 07:17 PM

We LOVE AfterSell. Low hanging fruit to increase AOV.

#cx-retention - February 25, 2025 at 07:15 PM

> Also I’m just asking what others do. I know what my options are I’m just curious how others handle this.
I recently had this happen and did what Paolo suggested, which is to give them a code so they can cover shipping and get the order replaced.

Ultimately, depends on your costs, but for us keeping the customer happy is worth the annoyance of replacing it, and try to use that as a way to turn them into a superfan. I would just stress that you’re doing that as a one-time thing for them and that you normally wouldn’t replace it as a small biz etc. Also not worth the chargeback / bad review.

#paid-media - February 25, 2025 at 07:11 PM

We don’t have a credit line but we had this happened – our payment threshold had randomly dropped from 13k daily to $100 per day. We had to get a payment method re-validated for it to go away

#paid-media - February 16, 2025 at 03:31 AM

I generally don’t follow their recs and have heard it’s best not to! The only time I did, I regretted it (lost social engagement) and said never again 😅

#paid-media - February 01, 2025 at 06:37 PM

We work with an incredible person for static ads and he’s offering free trials of 2 concepts for a limited number of brands (e-com only, not b2b or digital product).

He had offered that to us and we hired him on the spot before even running the ads when we saw what he produced because he clearly got it. Consistently top performers and just signed him quarterly. DM me w/ your brand website if you want an intro (not affiliated) 🙌

#general-chat - January 31, 2025 at 02:31 AM

Hey Leo, mind sharing more about this? Haven’t heard of this new feature, a help center or screenshot of this would be so helpful!

#tech-talk - January 29, 2025 at 08:32 PM

Loop has been great for us (not affiliated, just been really satisfied since we switched in October)

#everything-marketing - January 28, 2025 at 10:18 PM

^ what @Jeremy Watson said! 🙌 😁

will just add that Loop has been awesome and has been paying for itself with recovered failed payments.

@Malte Wagenbach if you do go for Appstle, I’d recommend asking about what the failed payment recovery looks like for a customer. With Seal it was IMPOSSIBLE for a customer to do it correctly and that just led us to lose subscribers who wanted to pay us but just gave up.

#general-chat - January 14, 2025 at 01:02 AM

<@U07L5N6KAHZ> just saw your question! So far really liking Loop, it’s kinda paying for itself with the dunning functionality. There’s more features for us to explore and couple of quirks to it, but overall happy with it so far. But it wouldn’t have made sense for us until a certain volume.

Fair enough re- Seal and bundles, we didn’t need that at the time so that wasn’t an issue for us – but now that I remember, I was very frustrated with Seal’s flow for payment issues (very hard for customers to fix it when their card was expired).

Hope Appstle continues to be smooth! Don’t overpay for tools just because everyone’s talking about them ✌️

#general-chat - January 10, 2025 at 09:39 PM

<@U07L5N6KAHZ> we’ve had a journey with this! Went from Shopify Subscriptions (native) to Seal Subscriptions, which honestly did the job for a while! We then switched to Loop once we were more ready to pay bigger bucks for it.

#tiktok - January 02, 2025 at 08:04 PM

@Aaron Helisek super exciting to hear that, thanks for sharing. Any further insights you can share? In terms of timing / what it will look like, etc.

#paid-media - December 19, 2024 at 07:30 PM

@Stefan Jovanovic they were utterly useless unfortunately. Got lucky that it got fixed when I paid the balance and clicked around. I don’t understand them – begging them to take my money and they won’t

#paid-media - December 11, 2024 at 07:54 PM

I don’t have any help to offer here, but if you can get off Meta invoicing, might be worth it once you resolve this – I was excited to become eligible, but then read so many horror stories on how buggy it is and how useless support is 😞

#paid-media - December 08, 2024 at 12:06 AM

Thanks @Alex Golick – for anyone who sees this later; just managed to resolve it. This is so stupid. Chat was useless, but I kept trying to add different cards and verify (with no luck) but paying my $45 balance fixed it and got our daily spend limit back to $13K.

Jesus, talk about an abusive relationship, lol.

#paid-media - December 07, 2024 at 11:52 PM

Meta has decreased our daily spend limit from $5,000 to $100 overnight with no warning, anyone else has had this happen? I’m talking to support and they’re useless 😭 They’re saying they couldn’t find any reason this happened but it has to go through an internal approval team to get fixed. All our payment methods are verified and we’ve never missed a payment

#tech-talk - December 02, 2024 at 05:46 AM

ok great to know! thanks so much <@U081Z0JQ718>

#tech-talk - December 02, 2024 at 04:29 AM

Nice! Thanks so much for letting me know. The issues we’re running into is that they connect to our bank accounts and credit cards through Plaid and it continuously disconnects/requires to re classify transactions multiple times.

#tech-talk - December 02, 2024 at 03:17 AM

Any accounting alternative to Finaloop that people are happy with? Is QuickBooks just fine for e-comm? We’ve been using Finaloop for the past year but their automations are breaking every other day so it’s starting to be a whole lot of manual work for $150/mo 😅

#announcements - May 04, 2024 at 09:34 PM

@Shin Takeda anytime I’m running into a challenge, I come to Limited Supply and use the search bar to see if anyone has run into that before or answered my question – and often I do find an answer!

so +1 on Craig’s point on searchability but overall yes please!

#general-chat - April 20, 2024 at 12:32 AM

Pre-order app you love? Any that enable someone to place a subscription order as a pre-order? 👀

#everything-marketing - April 05, 2024 at 03:22 PM

@Ragas Algimantas bless you!! this is what i was looking for, couldn’t remember the name!! thank you!!

#everything-marketing - April 04, 2024 at 11:00 PM

👋 Can someone explain how companies get reviews articles like these from Healthline, Forbes Health, InnerBody etc? I’m confused with the business model there and how DTC companies land these: is it typically via a PR agency / pitching the journalist directly? Do these companies purchase the placement, or is it financed via affiliate marketing only?

#everything-marketing - April 03, 2024 at 03:34 AM

@Kuljit Rakhra thanks for sharing the resource of Gloria Chou, her free masterclass is super helpful!
+ @Valeriya K have you done her paid program? curious if it’s worth the money, she seems to share no-fluff and actionable advice which is refreshing

#general-chat - February 23, 2024 at 09:27 PM

They fixed the issue 😮‍💨😮‍💨 we had to yell a little but they got it done, FYI!

#general-chat - February 23, 2024 at 03:30 PM

Our issue is that we’ve been part of the early access cohort, and to release the app to everyone they created a new app, which they’ve created an “automatic” transfer of contracts from the old to the new for. I was 100% not trusting them and bracing for an issue lol. Can’t deny the app being free compared to the other options is huge, but man. We’re not the only one to have had that issue so hopefully they’ll address. I will say support is 100% untrained to help on this app overall.

#general-chat - February 22, 2024 at 06:25 PM

Anyone else was on the early access version of the Shopify Subscriptions app? They transferred our contracts to the new app and updated the next order date of EVERYONE to 4 weeks from now. Wondering if anyone else is having the same issue.

#general-chat - February 21, 2024 at 04:04 AM

thanks y’all!! got lots of DMs, appreciate all the help 🫶 🫶

#general-chat - February 21, 2024 at 12:01 AM

Can anyone recommend a Google Ads expert to audit our account and help come up with a strategy for our supplement brand? 🙏

#paid-media - January 26, 2024 at 09:19 PM

Following:)

#general-chat - December 23, 2023 at 11:42 PM

thanks Deb!

#general-chat - December 23, 2023 at 03:07 PM

👋 we launched in November, is it worth paying to do our bookkeeping for Jan through Oct? From Jan through when we launched, no sales and only expenses

#everything-marketing - December 19, 2023 at 09:41 PM

What app are y’all using for reviews? Looking at Reviews.io, Loox and Rivo, but would love to hear what others here love!

#everything-marketing - December 18, 2023 at 05:34 PM

btw, now that i’m re-reading the options, what will those options teach you about your prospects? is your goal to push different emails based on what they select?

#everything-marketing - December 18, 2023 at 05:30 PM

@Michelle Razavi how about:
• mimicking Jones Road’ highlight of Unlock free shipping to help with visual hierarchy
• Q: What’s Most Important To You?
• A: maybe remove the parentheses and let people decide what gut friendly etc means to them
And remove the “Enter your email for…”

#everything-marketing - December 18, 2023 at 04:46 PM

I haven’t tested myself yet but it seems worth testing! Esp. if you make it super easy like you’re showing on the screenshot, and potentially make the selection optional

#paid-media - December 16, 2023 at 03:29 PM

Ok gotcha! Yes we are in health advertising

#paid-media - December 16, 2023 at 02:50 AM

I think so? But confused at why it’s marked in green and why the ad is still running

#paid-media - December 16, 2023 at 01:10 AM

Any Google Ads expert in the house? I just got us setup with a simple search campaign, but seeing this on our first ad. The ad is running and getting clicks/impressions, but not clear to me if we’re violating a policy or not (green checkmark but appeal button 👀). Any action required here or should I just ignore this?

#general-chat - November 22, 2023 at 10:32 PM

@Tal Moore we’ve adopted the HBD approach and it’s working well so far! For us it depends on what type of troll it is:
• When we have someone comment something like they’re annoyed at the price or whatever, I use that as an opportunity to respond with some value, thinking of a serious prospect who would see the answer later.

• When it’s a random spamy comment we just hide it to keep the engagement 🙂
• We’ve had some people start reacting “angry” emoji on everything, and that’s where I’d block them – aka they’re being a bum across several posts and we don’t want them to interact with our stuff anymore
@Larry (Atomic Age) good one 😄

#general-chat - November 15, 2023 at 07:50 PM

thank you so much @E!!!

#limited-supply - November 15, 2023 at 04:09 AM

omg i was hoping someone would make this 😂 @Santiago Bolivar if you need beta testers let me know 😄

#general-chat - November 14, 2023 at 05:55 PM

I’ve seen some listicles and advertorials with a disclaimer at the bottom to say it’s an ad and not an actual article, anyone can point to legal requirements for this? Is it an FTC thing? Trying to understand if this applies to listicles and when we’re required to ad this / by whom 🙂

#paid-media - November 08, 2023 at 12:55 AM

commenting to follow!

#tech-talk - November 08, 2023 at 12:51 AM

> you can’t connect the Shopify gift card code to Klaviyo, sendlane or anything like that so thinking about building something out.
would love to hear more – can you expand on the problem?