Jennifer Yoder's Profile
Jennifer Yoder
Recent Messages
#meetups-events - November 13, 2025 at 09:18 PM
Hey <@U080L40R7DH>! Messaging you!
#meetups-events - November 05, 2025 at 06:20 PM
@Jim Huffman I’m circling back to say a huge thank you for introducing me to Emma, who I’m actually catching back up with this week! She’s wonderful 😊
And, in case she didn’t say, she came along with me to the mini mixer we (Retail Women in Tech) were hosting with PebblePost.
And I think she made some folks stop in their tracks when she shared that GrowthHit was an agency, yes, but also brand owners/operator and approaching being a SaaS vendor too. It’s interesting how the conversation can deepen when context changes in networking, right? 😊
A lot of the other folks I alerted from across my community participation were a lot of partnerships mgrs, who showed up next, a fair amount of retail media folks after that, a few brand people, and some enablement/agency (I mean it was Shoptalk). It was a fascinating mix, definitely not the norm. I hope you all are going as a team to some of the events in the spring! Or I should ask, where do you usually go?
#meetups-events - September 18, 2025 at 03:33 PM
Yes! We’re working on logistics and just bringing a bunch of people together from some communities. Thanks @Jim Huffman — and I’d love to catch back up with you after, curious how the dashboard tool launch has been going! 😊
#meetups-events - September 18, 2025 at 03:10 AM
Big last minute surprise—I just touched down in Chicago for Shoptalk! I’ll be roving the floor looking for community folks! Let me amplify what you’re doing and what our community means to you! 🙌 Who is here in Chicago??
Message me, text me (), click on the post, like/share/comment there, tag your friends and colleagues!
Also of course, who’s up for coffee, walk, going to the Art Institute if you’re staying after, etc etc. Text or WhatsApp me! (And if we haven’t met, hi! I’m Jennifer and I lead partnerships for Retail Women in Tech 😊)
#meetups-events - September 18, 2025 at 03:09 AM
Yes @Jim Huffman I just landed, and I definitely want to come and find you!
#announcements - August 21, 2025 at 10:17 PM
Thank you @Nik Sharma and @Shin Takeda this was an incredible conversation! Thank you for taking the time to have this conversation, and I’ve got a lot of admiration for the entrepreneurs sharing their work and their products. 🙌
#marketing-cx-cs-retention - August 14, 2025 at 02:42 PM
<@U07J20YNPE1> sorry I’m late to the thread, but I bring great context! Where you are now, do you have a customer community? Anyone handling customer experience, enablement, success? This is the whole ethos behind digital success as an approach and movement in pure play applications. It’s taking a bit of what enterprise customers would get in their relationship with their customer success manager, and scaling access through a community first model.
This usually includes starting a digital library of integration, implementation, and training materials (pdfs, videos, etc), and then capturing the answers to any questions asked by a customer, and proactively sharing answers in the library. It can also be occasional office hours, where non-enterprise customers can stop by to ask only what they need to get back to using your product, or use it better. And they can listen to others’ questions being answered. And if you capture the call on video, you can add recordings or clips to your library.
So it scales the personal touch of having a consulting partner, while also revealing patterns about what customers want to know. Which can become new recordings. Also, it creates safe space for questions, so you can see issues before they grow big! And just proving a space to ask & learn leads to opportunities to personalize service, educate, and foster connections.
Especially now, this can make the difference for your customers to feel part of something—and invested in you. It starts with what you’ve been doing, and just moving that up before they ask. That anticipation, it feels very personal. Happy to chat about it! 😊
#marketing-cx-cs-retention - July 04, 2025 at 11:57 AM
Lovely Kris — have an amazing time!
#marketing-cx-cs-retention - July 04, 2025 at 11:47 AM
Sure thing—sending now before I’m heading out for the holiday.
#marketing-cx-cs-retention - July 04, 2025 at 11:45 AM
Interesting! Depending on avg price point I might have one or two other conversions boosters that you’d have success with. Happy to share notes.
And also I’ve done several variations on the email campaigns I mentioned, happy to share there too.
#marketing-cx-cs-retention - July 04, 2025 at 11:41 AM
Are you using Alia with multiple brands? I’d be curious to hear if so and if those brands are in different niches.
#marketing-cx-cs-retention - July 04, 2025 at 11:40 AM
Ah! Gotcha—could be good to lean into a customer education/customer community email campaign angle, especially from FAQs or friction points recently solved by the CX support team. To continue the feeling of the original opt in, I mean.
#marketing-cx-cs-retention - July 04, 2025 at 11:35 AM
Kris if you’re at 21% opt in now, I’m curious—what’s the new goal you want for like 90 days?
#marketing-cx-cs-retention - July 04, 2025 at 11:33 AM
I’ve also got 2 sets of folks I trust for quizzes deeper into the customer journey or post purchase in case your curiosity is piqued. Each works especially well for leveraging certain kinds of emotional investment, certain motivations.
Imho the secret in Alia is the proactive reciprocity/investment — that’s what makes it feel personal even before you get started on personalization! ( I’ve got +15 yrs in brand equity marketing experience so I love apps that lean into this! )
#marketing-cx-cs-retention - July 04, 2025 at 11:27 AM
Can attest Alia is a great team, and a great product, and Shaan and Cory are proactive, strategic, and they make it all easy! Glad it went so well for you Kris!
#jobs-and-talent - June 29, 2025 at 06:55 PM
Sure! I’ll dm you.
#jobs-and-talent - June 29, 2025 at 06:38 PM
@Aniruddha Mishra I know someone who checks all of these boxes (all tools, all platforms mentioned) plus more social platforms and more paid media platforms, won awards for health industry emotionally driven lifecycle campaigns as well as awards for other performance focused creative campaigns. Happy to connect you and give you some context. He’s been looking to specifically work with a DTC brand especially in health, wellness, as he’s been looking for a chance to focus after a long stint in enterprise media/ads.
#jobs-and-talent - January 13, 2025 at 01:39 AM
Cool gear, <@U07QQ683H1A>! I have someone in Austin I think could be a good fit, who has great experience in web design across DTC and more, and has a small firm that also handles the execution economically. DM me your info, and I’m happy to send an intro tomorrow.
#jobs-and-talent - January 13, 2025 at 12:46 AM
<@U07QQ683H1A> I might. What’s your product area?
#general-chat - November 22, 2024 at 12:11 AM
@Alan Scanlan are you looking for a Merchant Success Manager, or someone in sales? Do you have someone assigned to you?
#general-chat - October 29, 2024 at 05:11 PM
Actually, I just saw Flaunt, the marketing/services platform, did a great plan for this in a recent webinar! It’s the second pitch here. You could easily use samples from your own product catalog or partner with others to create a unique emotional connection.
#marketing-cx-cs-retention - October 29, 2024 at 04:26 PM
Seal I thought of immediately with where Deep is in terms of orders and the size of the product catalog.
#marketing-cx-cs-retention - October 29, 2024 at 02:35 PM
And I’ve heard great feedback about Appstle too.
#marketing-cx-cs-retention - October 29, 2024 at 02:31 PM
Have you looked into Seal?