#everything-marketing
Thread
Ludovic Verfaillie
January 30, 2025 at 01:31 PM
We’re currently producing video’s to advertise on Meta and YT ads and we would like to know what the ideal length of video’s is. Is it 15 seconds or 20 seconds? What is the best practice for this? Thank you in advance for anyone that can help us!
Claire Mahon
January 30, 2025 at 03:22 PM
I find 6-15s works best for us
Curtis Howland
January 30, 2025 at 04:33 PM
I would say aim for 20s to start and keep it tight with strong selling points.
If you can have a very strong 40-50 second ad that keeps engaged and selling all the way through it will likely outperform, they are just exceptionally hard to make well.
Quality > Length