Thread in #everything-marketing - Limited Supply

Dan Staub June 28, 2024 at 01:54 AM

Our new customer traffic is 70% mobile, 30% desktop but our email sign up form rate for mobile is much lower than desktop. Any ideas how to optimize pop up sign up forms for mobile?

Frank Thevene June 28, 2024 at 02:21 AM

Unpopular opinion: I'm not a big fan of pop-ups, I find them not to be worth it most of the time for the conversions they've brought in my experience; that said I get maximizing profit. But I digress

Is your pop-up on mobile just a smaller version of ur pop-up on desktop? I've seen that before and changing that around design-wise can be enough to bring up a pretty big spike

Dan Staub June 28, 2024 at 02:23 AM

thanks! yes they are the same now, looking for design ideas

Dan Staub July 07, 2024 at 05:44 AM

higher traffic on mobile but much lower email conversion rate