#marketing-creatives-lp

Thread

Merrick Lozano August 04, 2025 at 10:57 PM

Hey all, I am a partner in a few brands we want to do more influencer outreach / seeding. Do you all have positive results with apps that find influencers to seed?

For context - our brands are positioned as premium / attainable luxury and our results have been strongest with influencers that are more inclined to love the brands products rather than professional influencers so influencer marketplaces are not something I am looking for recommendations on more so apps or methods you have used to find influencers who are similar to other influencers that have driven results for your brands.

Dan Staub August 05, 2025 at 03:02 AM

before doing an app, create a list of 100-200 ideal + realistic content creators then send a 4-6 email drip campaign briefly pitching your brand and asking for the best address

Doug Darroch August 05, 2025 at 02:08 PM

@Merrick Lozano Any influencers already following your brand on social media? If they are already a fan of your brand that can be a good place to start.

Merrick Lozano August 05, 2025 at 06:02 PM

@Dan Staub yeah that's what I am looking for a tool that surfaces influencers that I can then review to add to the list. Ideally the software would take input from me for accounts and create a looklalike list...

Merrick Lozano August 05, 2025 at 06:03 PM

@Doug Darroch the issue is for example one brand has 15k organic followers so for that another tool would be helpful if it exists that shows me influential followers - know of any tool like that?

Doug Darroch August 05, 2025 at 06:28 PM

@Merrick Lozano I do not. We usually ask the social media manger to keep a close eye on the followers that are engaging with the brand and let us know if anyone looks like a good fit for an influencer campaign.

Dan Staub August 06, 2025 at 02:37 AM

@Merrick Lozano agreed but what I am saying is your brain and knowledge of the brand + customer will be better that a tool. The lookalike audience builders are not good. Quite bad actually. They dont know your brand, you do.

Sambhav Chadha August 06, 2025 at 05:03 PM

@Merrick Lozano

Know of a tool that can look through your influential followers - ping me your IG handle and I’ll get you a list.

Sambhav Chadha August 06, 2025 at 05:04 PM

And we seed 10,000+ influencers per month across our brands: happy to talk in DMs about the tech we use and how we structure our programs for best results.