#paid-media
Thread

Hi all, started my first meta campaigns. I have two going (all with 20ish static creative):
1. Purchase goal, cost per conversion of $100
2. Clicks goal
However, despite the ads being active neither is delivering any impressions at all (4 in the last 3 days) any tips?

What’s your daily budget? Don’t have much insight into your campaign set up but maybe have 5-6 creatives per ad set and try and have the budget to be at least 5x the cpa goal for it to get some spends.
Also your targeting should be open. These should be helpful to get your account to start spending.
Happy to take a look if you want. No strings attached.

Thanks! It’s $100/day and I’ve made the CPA goal 75 from 25 before. All broad advantage+ targeting as well

why clicks?

why 20 ads?

why cost goals?

I did clicks because initial CPA goal campaign wasn’t working

this is setup to deliver a small amount of money
in an expensive time
across a lot of assets
and just waste cash

remove the cost goals
rebuild as flex ads in a 32
and spend that way
the cost controls is fucked till late q3

What’s 32?

a 32 ad?
its the optimal build for a dynamic ad