#general-chat

Thread

Mordechai Nir July 07, 2025 at 04:48 PM

Wondering what would you guys do if a client is generating a 15X ROAS with Facebook and when i increase my monthly pricing they say it’s out of their budget?

Kris Watts July 08, 2025 at 10:20 AM

Turn the ads off and ask if you are still outside of the budget?

Fergal Dinan July 08, 2025 at 10:52 AM

well what was the agreement? I do a monthly retainer that does not go up or down. No matter the results, my pricing stays the same. But if the results are bad, then I lose business.

But I would say a 15x ROAS doesn't really mean anything. What's the spend? What's happening to their business revenue and profit?

If i was getting a 15x ROAS, I'd be scaling that business - so a 15x ROAS isn't necessarily a great thing as it's dependant on other metrics

Mordechai Nir July 08, 2025 at 08:10 PM

@Fergal Dinan They don’t want to increase the daily budget - I see so much growth, but their saying my pricing is out of the budget. I charge way below - the normal price.
Every time I try to scale their like - it’s out of our budget. And they don’t want to.
What could I do?

Kris Watts July 09, 2025 at 03:29 PM

Get them to do a little skit with you. Tell them to give you $1 cash, and then you return them $15. Then get them to give you $100, and then give them $1500 in cash back.

See if they understand the principal of ROAS. In saying that, yes this doesnt mean much until you can see results at scale.

Fergal Dinan July 09, 2025 at 04:30 PM

is it because you charge a % of spend? is that way they're saying it's out of budget? What do you mean they don't want to spend more because it's out of their budget...

Mordechai Nir July 09, 2025 at 06:20 PM

My old rate was a flat rate - now I increased plus I added a 10% of ad spend which for them isn’t much. Not understanding what more could I say to have them understand the value

Fergal Dinan July 09, 2025 at 10:11 PM

flat rate + 10% is a lot IMO. it's hards to understand without knowing the actual financials, but if I was scaling my clients + adding 10%, I wouldn't be able to scale as aggressively.

Why not remove the 10% past a certain cap to prove the spend increase can help the business.