#general-chat

Thread

Emma Butler December 13, 2024 at 03:28 PM

SEO BLOGS: We are on Shopify and our blogs have been huige revenue driver this year. We don’t have a super concrete strategy (besides 3 blog posts a week with top keywords).

any tips for getting more granular with SEO on Shopify in general? Also for our blog posts themselves (I’m thinking h1, H2 headings, character count etc).

Ben Perry December 13, 2024 at 03:41 PM

Find the top 5 revenue driving posts, look up the URLs in Google Search Console and look at the keywords ranking for those URLs. Filter to positions 20-100 and look for keywords that are different topics from the main post you already wrote. Write articles on those topics, at the end run them through a page optimizer tool for the other tweaks. These are essentially suggestions from Google on what to write next and will bolster your rankings on the posts that already drive revenue.

Anubhav Narula December 20, 2024 at 05:52 PM

For 1 quarter - Identify the topic cluster that your product solves for.

Just keep writing on that topic cluster - Different questions, sub-topics and link them together